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			Corporate Partners/Sponsorships CORPORATIONS - WHY ARE THEY IMPORTANT? Corporations can provide many benefits to non-profit organizations Financial Support Board and committee members In-kind product In-kind services Networking opportunities Leadership in events WHAT DO I DO WITH THEM? It is important to research the corporations in your area before determining how best to approach them HOW DO I MAXIMIZE THEM? The cultivation process is essential to the success of the relationship between the company and your organization WHERE DO I GO TO IDENTIFY THEM? Building your data base is closer than you think WHAT SHOULD MY PRESENTATION LOOK LIKE? Different meetings require different packets - standard or tailored WHAT IS AVAILABLE FOR ME TO SELL? You should be prepared with what you have to "sell" from your agency and what marketing benefits you have to offer WHO SHOULD ATTEND THE MEETING? Are you making a specific ask or is it a cultivation meeting? There is a difference. WHY SHOULD THEY SUPPORT MY AGENCY? Uniqueness! What can you offer them? WRAP UP "THE DEAL" Closing the deal as soon as possible is critical to the success of your partnership FOLLOW UP AND FOLLOW THROUGH Timely follow-up and follow-through will become your best friend in securing and maintaining relationships and partnerships
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